Conversion Tracking Setup

Track Every Click, Every Lead, and Every Sale Accurately

Accurate tracking is the foundation of successful advertising. Our experts ensure that every key action—purchases, form submissions, calls, add-to-carts, page views, and custom events—is tracked with precision across all platforms.

We set up and audit:
  • Google Tag Manager (GTM)
  • Google Analytics (GA4)
  • Google Ads conversion tracking
  • Facebook pixel & CAPI
  • TikTok pixel
  • Server-side tracking
  • Cross-domain tracking
  • Checkout funnel tracking

With clean, reliable data, you gain full visibility into what’s working and what needs improvement. Our team ensures you make smarter decisions, improve campaign performance, and scale confidently with accurate analytics in place.

1. Full-Funnel Tracking Setup

We track every step of your customer journey:

  • Page views
  • Button clicks
  • Form submissions
  • Calls
  • Purchases
  • Quote requests
  • Add-to-cart & checkout events
  • This gives you complete visibility from first click to final conversion.

2. Google Ads, Facebook Pixel & GA4 Integration

We integrate all major platforms to ensure events fire correctly across:
✔ Google Ads
✔ Facebook & Instagram Ads
✔ GA4
✔ TikTok, Pinterest, LinkedIn (if needed)

3. Server-Side Tracking (Advanced Option)

Bypassing browser restrictions, cookie blockers, and iOS updates, server-side tracking ensures more accurate data and higher ROAS.

4. Error Fixing & Debugging

We fix misfires, duplicate events, broken tags, cross-domain issues, and inaccurate reporting. No more “unverified events” or missing conversions.

5. Real-Time Reporting Dashboard

We build custom dashboards that track live conversions, traffic behavior, and campaign performance—saving you time and improving decision-making.

Key Benefits

1. Stop Wasting Budget

Accurate tracking helps identify which ads work—and which burn money—so you scale profitable campaigns only.

2. Higher ROAS & Lower CPA

When platforms receive correct conversion signals, optimization improves automatically, lowering costs and increasing lead quality.

3. Better Audience Targeting

Tracking empowers smarter retargeting, lookalike audiences, and interest-based optimization—leading to stronger performance.

4. Data You Can Trust


No more guessing. You get clean, reliable data across all channels to make smarter decisions.

5. Clear Insight Into Customer Behavior

Understand how visitors interact with your website, where they drop off, and what drives them to convert.

6. Stronger Strategy & Faster Scaling

With complete insights, you can confidently increase budget, expand campaigns, and grow faster than competitors.

Key Features & Benefits

Transforming Ideas into Clear Strategic Roadmaps

Understanding Your Goals & Tracking Needs

We begin by understanding your business, services, and what “success” means for you. Whether it’s tracking calls for cleaning services, form submissions for roofing, quotes for renovation, or consultations for insolvency—your tracking roadmap starts with clarity.

Ongoing Optimization & Roadmap Updates

Tracking isn’t a one-time setup. We continuously refine, test, debug, and update events to keep your roadmap aligned with changes in campaigns, services, or platforms.

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Step by Step Funnel That Drives Real Business Growth

Awareness

Your potential customers first learn about your business through ads, content, or recommendations, beginning their journey toward becoming clients.

Interest

People start engaging with your brand, exploring services, and showing curiosity about how your business can solve their specific needs.

Consideration

Customers compare your service with competitors, evaluating pricing, benefits, reviews, and trust signals to decide if you’re the right choice.

Conversion

The customer takes action—calling, booking, submitting a form, or purchasing officially becoming a lead or paying client for your business.
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